BePure – Magnesium Restore (120 Caps)

Magnesium is involved in over 300 enzymatic reactions in the body, and most New Zealanders don't get enough. It's not even close. Modern farming has depleted soil magnesium levels, and chronic stress burns through whatever stores you do have — magnesium is consumed every time your body produces cortisol. The result is a deficiency pattern that looks like poor sleep, muscle cramps, restless legs, anxiety, low mood, headaches, and fatigue. Most people chalk these up to stress itself without realising the stress has literally drained the mineral their nervous system needs to calm down. It's a vicious cycle.

The form of magnesium matters enormously. Most cheap supplements use magnesium oxide, which has an absorption rate as low as 4% — meaning 96% of what you swallow passes straight through (often causing digestive upset on the way). BePure Magnesium Restore uses magnesium bisglycinate — a chelated form where magnesium is bound to two glycine molecules. This dramatically increases absorption through the intestinal wall, doesn't compete with other minerals for uptake, and is gentle on the gut. No loose stools. No bloating. The glycine itself is a bonus — it's an inhibitory amino acid that supports GABA receptor activity, which is why bisglycinate has a calming effect that oxide and citrate forms don't.

WHAT IT SUPPORTS

Sleep is where most people feel BePure Magnesium Restore first. Magnesium activates the parasympathetic nervous system — the "rest and digest" branch — and supports GABA production, the neurotransmitter responsible for quieting neural activity so you can actually wind down. Taken 1-2 hours before bed, it noticeably improves sleep onset and sleep quality without grogginess.

Beyond sleep, magnesium supports muscle relaxation and recovery (critical for anyone who trains), cardiovascular function (it helps regulate heart rhythm and blood pressure), bone mineralisation (magnesium is required for calcium to be deposited into bone, not soft tissue), mood stability, blood sugar regulation, and healthy nerve conduction. When I say it's involved in 300+ enzyme reactions, I mean that almost every system in your body is downstream of adequate magnesium.

This formula also includes L-Carnitine (100mg per serve), which supports mitochondrial energy production by shuttling fatty acids across the inner mitochondrial membrane for beta-oxidation. The combination of magnesium for cellular enzyme function and L-Carnitine for mitochondrial fuel delivery means you're supporting energy production at two different points in the pathway — which is why many people report both better sleep and more daytime energy, paradoxically, from the same supplement.

INGREDIENTS PER DAILY SERVE (2 CAPSULES)

Magnesium (as Bisglycinate) — 300mg L-Carnitine — 100mg Also contains: Cellulose, rice concentrate, silica.

Free from gluten, dairy, soy, corn, egg, GMOs, artificial colours, flavours, and additives. Vegan. Safe during pregnancy and breastfeeding.

DIRECTIONS

Adults (ages 12+): Take 2 capsules daily. For sleep support, take 1-2 hours before bed. Can also be taken pre- or post-exercise for muscle recovery, or with food at any time of day.

Children (ages 6-11): 1 capsule daily. Ensure the child can safely swallow capsules.

Taken in excess, magnesium may cause loose stools — this is a sign to reduce the dose slightly, not a safety concern. If you're on prescription medication, take magnesium 2 hours apart from your medication to avoid absorption interference.

WHO THIS IS FOR

Anyone struggling with sleep quality, muscle cramps, restless legs, stress, anxiety, low mood, exercise recovery, or general fatigue. Anyone on a high-stress lifestyle where cortisol is chronically burning through magnesium stores faster than diet can replace them. Athletes and people who train regularly. Women during pregnancy and breastfeeding (magnesium demand increases significantly). Anyone currently taking a magnesium oxide or citrate product and not feeling the benefit — the form is likely the problem.

WHY I STOCK IT

Magnesium is one of the first things I address in every client protocol because the deficiency is so widespread and the downstream effects touch so many systems. You can't optimise sleep, manage stress, recover from training, or stabilise mood without adequate magnesium — and "adequate" means a bioavailable form at a therapeutic dose, not 50mg of oxide in a multivitamin. BePure Magnesium Restore is the bisglycinate form I trust for absorption, the dose is right at 300mg elemental, the L-Carnitine addition is a smart touch for energy, and it's gentle enough to give to kids and pregnant women. I pair it with Re:juvenate Pro as part of a foundational daily protocol, and with BePure Three for anyone working on sleep, mood, and inflammation together. For a deeper dive into why magnesium deficiency is at the root of so many modern health complaints, listen to the Pushing the Limits podcast.

Made in New Zealand.